Make Everyday Plastics Biodegradable with EcoPure

Hall 5 Seminar Theatre

Michelle Fleming

Director, Plasticolours

Make Everyday Plastics Biodegradable with EcoPure®

Time: 11h15 – 11h45

Biodegradable plastic packaging is challenging to achieve. However, there is an option besides expensive biodegradable polymers. EcoPure® is an additive masterbatch added to any conventional plastics, making them biodegradable. It can be integrated seamlessly into your manufacturing process and does not compromise product performance. Designed for a circular economy, EcoPure® does not affect recyclability or produce microplastic. This exciting technology is a new angle for creating biodegradable and sustainable plastic packaging.

Michelle holds a bachelor’s degree in actuarial science and Pure Mathematics, followed by her Chartered Financial Analyst (CFA) degree. Michelle moved to the UK and was employed by Goldman Sachs International as a Management Information Systems Analyst and was internally head hunted to join the Tactical Research Team in the Global Investment Research Department to develop mathematical models for equity trading. Michelle returned to South Africa in 2007 and joined Price Waterhouse Coopers as a financial analyst. She consulted to the senior management of clients such as Anglo American, Massmart Holdings and Auto & General Insurance.

Michelle joined the family business in 2008 as the financial manager and developer of the ERP system and was appointed Financial Director in 2009. Michelle is now the Director of PlastiColors and steers this diverse and technically driven masterbatch company.